Hill Air Force Base, UT, hosted an Air and Space Show June 23-24, 2018. This design was used as part of the extensive multi-platform marketing campaign where a record estimated 565,000 visitors attended the 2-day event, making this one of the largest Air Force air shows. Hill AFB is home of the first operational F-35A fighter wing, so The Legacy Continues theme prominently included an F-35 Lightning II, along with the P-38 Lightning, in combination with the air show logo and engaging support graphics. This impactful design was incorporated to maintain branding and continuity into all design elements throughout the complex marketing campaign including web graphics, commercial sponsor advertising, video productions, public transportation billboards and signs, access badges, parking passes and transportation route maps, radio banner ads, performers infographics, local television coverage, souvenir program, local newspaper articles, smart phone app, and various other infographics. (U.S. Air Force graphic by David Perry)
Date Taken: | 03.13.2018 |
Published: | 12-31-18 01:07 PM |
Graphic ID: | 5136 |
VIRIN: | 180313-F-BK017-0001 |
Size: | 2.95 MB |
Location: |
Web Views: | 6 |
Downloads: | 1 |
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