The Marine Corps' newest advertising campaign, Made For This, is an anthem that declares trust in the next generation of Marines by showing just how uniquely equipped we are to fight and win for our Nation. Made For This, conveys a single premise: There are those among Generation Z that the Marine Corps aims to identify and select as uniquely qualified to secure our collective future as Marines.
Greg Gilliam, community engagement and national partnership director, Marine Corps Recruiting Command, speaks to educators arriving for the Educators Workshop at The Rose Hotel in Dumfries, Va., June 1, 2026. Educators from colleges and universities nationwide attend Educators Workshop to learn how Marine Corps Officers are developed into leaders of Marines. (U.S. Marine Corps photo by Cpl. Brenna Ritchie)
