Army participation in SXSW® Conference & Festivals, Ausin TX, which celebrates the convergence of tech, film and television, and music industries. The world is changing rapidly, as is America’s Army. In close partnership with industry, the Army continues to innovate and invest in emerging technologies while testing and developing pathways in new areas, such as artificial intelligence, and contested domains, such as space, cyber and logistics. Our pursuit of continuous transformation provides the tools, resources, and agility to succeed on any front. Because tomorrow is worth protecting.