“Zaghouan Adventures” is an SME specializing in mountain activities in the region of Zaghouan. Traditionally, summer is their low season as Tunisians prefer to engage in beach and water activities during the months of July and August. In summer of 2022, they had only 8 clients who booked their flagship activity- ziplining. This summer, as a result of the campaign, they received 94 clients for ziplining and diversified their offerings Furthermore, the number of followers on their Instagram page jumped significantly enhancing their primary marketing and booking platform setting them on the road to economic growth.